Jobs, jobs and more jobs
Deciding what to do with your life is extremely hard and narrowing down what section of public relations you want to work in. One of the sections in public relations is social media and there are many different ways you can become a social media professional.
Large social media agencies are one of the ways to get into social media work. They are behind some of the largest and most effective social media campaigns for clients and brands. Now these large agencies aren’t the actual companies. The companies purchase contracts with the agency and you would be working on multiple accounts at once. Agency can be a really hard life to live and it isn’t for most people but if you love it, this is a field for you.
Large social media companies also exist. These are brands that are their own social media outlets, some examples are Hootsuite or Buffer. Brands like these focus on tools that provide services, training and education for other organizations or individuals. This would require writing so many blog posts and creating a wide variety of content. If you enjoy doing that then this is the job for you.
Boutique social media agencies are great for people looking to be more specialized. They offer more of a specialized focus to certain channels or tasks compared to those larger companies. This is really a great path for people who enjoy having a more specialized field and want to really be focused on one medium like Pinterest or Instagram.
There are a ton of different jobs you can find in social media. Always be on the lookout for opportunities but do your research before you jump into a random job. Knowing what you are getting into will help prepare you for interviews and the day to day job.
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